U.S. Senate Committee Ernst Names Lichtsinn RV Small Business of the Week

U.S. Senator Joni Ernst (R-Iowa), Ranking Member of the Senate Small Business Committee, announced on Tuesday, October 1, 2024 the United States Small Business of the Week: Lichtsinn RV of Winnebago County, Iowa.

“Lichtsinn RV has been steering customers to Forest City, Iowa, for over 40 years. They offer a wide selection of American-made vehicles, built for adventure,” said Ranking Member Ernst. “A commitment to community and industry excellence is the fuel that drives Lichtsinn RV.” See the article in its entirety here. https://bit.ly/3zJqrVw

Ron Lichtsinn stated “This recognition has been achieved through our team of employees who work each and every day to bring a positive RV lifestyle experience to our guests.”

The origins of the GM dealership began in the Mid-70’s when it was purchased by Ron Lichtsinn Sr.. In 1979, after a conversation and a handshake between Ron Sr. and John K. Hanson (Winnebago Industries’ Founder) Lichtsinn Motors began its RV history and started selling Winnebago Conversion vans.

The Winnebago side of the business continued to grow during the next many years and first achieved the Flying W Customer Service Satisfaction Award (previously called the Circle of Excellence Award) in 1994. The Dealership has achieved this award each year since that time for over 30 years.

In 2001, Lichtsinn Motors was purchased by Ron Sr.’s son, Ron Lichtsinn II and his wife, Hope. The dealership continued to grow during the next several years achieving the position of the largest Motorhome Dealer in the state of Iowa, awarded by Statistical Surveys Inc.. In 2015 Lichtsinn RV was recognized by Winnebago Industries as the top single point Winnebago Dealer in North America. Lichtsinn RV retains each of these titles to this day.

Their focus of providing guests Industry leading service, coupled with a strong Internet presence and investment in technology, led to the slogan “In the town known for building Winnebago’s, we’re the dealership known for selling them.”

In November of 2022 Lichtsinn RV completed a multiphase new RV sales, parts and service building and expansion including an extended campground with over 40 hookups and an indoor showroom.

Lichtsinn RV has always made a priority of charitable giving. From working with the Iowa Lottery in the 90’s, working with FEMA in 2005 providing Travel Trailers to those displaced by Hurricane Katrina, working with the Make-A-Wish Foundation and many more organizations. In 2009, the Lichtsinn Family We Care Charitable Giving Foundation was established as the giving arm of Lichtsinn RV. Since its inception over $275,000 has been donated to various organizations through the program. The Program was revamped in 2019 so that Lichtsinn RV Team Member donations to select organizations would be provided an employer match for employee donations.

We know there are many other RV dealerships out there. Contact a Lichtsinn RV team member to learn how you will Experience the Best® with Lichtsinn RV.

Experience the Best® at Lichtsinn RV, we have been recognized as the #1 Winnebago Dealer in North America each year since 2015 by Winnebago Industries. Lichtsinn RV is located 1 mile north of the Winnebago Motorhome Factory in Forest City, IA and we proudly sell new Winnebago motorhomes and pre-owned RVs from various manufacturers. While at Lichtsinn RV, you can expect no delivery miles on new RVs, a complimentary half-day educational orientation of your RV, excellent guest reviews, an assigned support team from sales, parts, service and the business office, superior accommodations, no-hassle pricing and competitive financing. See our extensive new and used inventory here.